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Towards a litter-free Scotland

Scotland’s national litter strategy has clear goals – to prevent litter and fly-tipping, and to encourage personal responsibility and behaviour change.  

Towards a litter-free Scotland: a strategic approach to higher quality local environments, published by the Scottish Government in June 2014, is based on research and extensive consultation.   

The strategy promotes a new approach to litter, focusing on prevention instead of clean-up, and encourages action based on specific types of interventions and collaborative efforts to drive change.

The strategy revolves around three primary interventions:

  • Information - improving communications, engagement and education around the issue.
  • Infrastructure - improving the facilities and services provided to reduce litter and promote recycling.
  • Enforcement - strengthening the deterrent effect of legislation and improving enforcement processes.

Key areas for action include:

  • Promoting collaborative and co-ordinated action and a platform for sharing good practice
  • Consistent and tailored messaging
  • Education – development of materials and engaging young people
  • Exploring options for local community preventative action
  • Support for Keep Scotland Beautiful’s Clean Up Scotland initiative
  • A pilot incentivised scheme
  • Increasing opportunities recycle in public places
  • Support innovation in product design to reduce potential for items to become litter and encourage the use of reusable and recyclable packaging
  • Support stakeholders to improve service design
  • Review of the Code of Practice on Litter and Refuse
  • Support stakeholders to develop actions plans
  • Develop and publish a range of guidance to support stakeholders
  • Support innovative interventions
  • Improve data on litter and flytipping to quantify the scale of the problem and target action
  • Commission research to better understand public perceptions of litter and flytipping
  • Review of existing enforcement measures and processes
  • Increase the value of fixed penalty notices
  • Test new enforcement powers for other public bodies

The role of Zero Waste Scotland

We are convening action with our partners and stakeholders to deliver a number of actions in the strategy through a range of measures. 

For more information please contact the Litter and Flytipping Team flytipping@zerowastescotland.org.uk.

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