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New figures show shift in scots second hand culture as revolve network provides greater quality and choice

Revolve, Scotland’s re-use quality standard scheme, has revealed that savvy shoppers are shifting shopping habits towards ‘second-hand’ items as they seek out value and look to save the planet.

27 Mar 19

Revolve, Scotland’s re-use quality standard scheme, has revealed that savvy shoppers are shifting shopping habits towards ‘second-hand’ items as they seek out value and look to save the planet.

A recent survey commissioned by Zero Waste Scotland, the organisation behind the Revolve standard, showed that almost half of Scots (48%) already agree shopping second hand is important to save the environment, whilst 73% reference price as the top benefit to shopping second hand.  In the same survey, nearly half of Scots (45%) say if they can be assured of the quality, safety and cleanliness of goods, they are more likely to shop second hand. 

With many consumers seeking more sustainable lifestyles, Zero Waste Scotland is urging shoppers to look for the Revolve logo as a store’s guarantee of quality. 

Revolve is the national certification scheme for second hand stores in Scotland which guarantees its customers high quality products, conforming to safety standards, as well as offering good value for money and excellent customer service.  The scheme applies a rigorous quality assurance process to approved stores ensuring highest product quality and safety. 

Tills are ringing in Revolve certified stores with most recent data showing annual sales across the network of £33.4m, with average sales income across a sample of the longest certified stores doubling in four years. Currently, there are over 120 Revolve certified nationwide offering a wide range of pre-loved items from clothes and furniture to white goods and bikes.

Iain Gulland, Chief Executive, Zero Waste Scotland, said: “Second hand doesn’t have to mean second best, Revolve certified stores offer quality ­pre-loved pieces where customers can be confident that they are buying quality goods from a trusted source.

“It’s great to see perceptions of second hand are being viewed more positively, however there’s still a way to go in reassuring shoppers on the quality, reliability and professionalism when shopping second hand verses buying new. 

"We encourage shoppers to think second hand first and look for the Revolve logo for reassurance they’re going to save money and find great quality items in store.”

Whilst 32% of Scottish shoppers have bought second-hand clothing, or furniture, it tends to be smaller items such as CDs, DVDs and vinyl proving most popular (39%) and only 15% of Scottish shoppers have never considered purchasing an item second hand before purchasing new.

Zero Waste Scotland exists to create a society where resources are valued and nothing is wasted, with the goal of helping Scotland realise the economic, environmental and social benefits of making best use of the world’s limited natural resources.

For further details and to find your local Revolve store visit www.revolvereuse.com.

Notes For Editors

  • Zero Waste Scotland exists to create a society where resources are valued and nothing is wasted. Our goal is to help Scotland realise the economic, environmental and social benefits of making best use of the world’s limited natural resources. We are funded to support delivery of the Scottish Government’s circular economy strategy and the EU Action Plan for the Circular Economy.
  • More information on all Zero Waste Scotland’s programmes can be found at https://www.zerowastescotland.org.uk/. You can also keep up to date with the latest from Zero Waste Scotland though via our social media channels - Twitter | Facebook | LinkedIn
  • Attitudes to second hand shopping survey data - 1,000 respondents in Scotland aged 16+ from all social class demographics polled through Mind’s Eye.

For media enquiries contact:

Susanne Collin, Account Director, Havas PR UK

0131 255 0031

07841 279 842

Susanne.collin@havas.com or revolve@havas.com

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