Recycling is the real thing

Zero Waste Scotland volunteers will be supporting Coca-Cola Enterprises Ltd (CCE) recycling initiatives at RockNess (7 – 9 June) and the Royal Highland Show (20 – 23 June) as part of the drive to encourage more recycling in Scotland.

3 Jun 13

Coca-Cola’s Happiness Recycled campaign and new interactive bins are designed to bring fun and excitement to the recycling process, engaging with visitors through interactive activities such as a basketball challenge, where people can use the bin as a basketball net to test their shooting accuracy.

People’s participation will be captured by a photographer and visitors will be invited to view, collect, and share their images on social media.

Iain Gulland, Director, Zero Waste Scotland said:

“We’re delighted to be involved in this initiative which aims to make recycling fun, while at the same time highlighting the value of items like drinks bottles and cans. This is another welcome opportunity to encourage people to recycle not just at home, but also when they’re out and about enjoying themselves.”

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